Viral video a stealth promo for "Robot Chicken" (Reuters)

LOS ANGELES (Hollywood Reporter) – A viral recording billed as "Breckin Meyer Responds to Perez Hilton" plays same a sendup of Hilton's recording evidence most his past run-in with the Negroid Eyed Peas in Toronto. But in fact it's a concealing promo for an upcoming "Robot Chicken" DVD release.

Since existence free weekday on FunnyOrDie.com (http://www.FunnyOrDie.com) and after on AdultSwim.com (http://www.AdultSwim.com), the instance of actor/writer Meyer, which features Zac Efron, has nabbed most 370,000 views.

It was cursive by "Robot Chicken" creators man Green and Gospels Senreich and nous illustrator blackamoor Root to vexer Adult Swim's extraordinary marketing crusade for the DVD promulgation of the enlivened series' long "Star Wars Episode II" special.

Green and Senreich are donning skates to patron an eight-city roller-rink journeying crossways the U.S. The admission-free events module feature performances by hip-hop adornment Gym Class Heroes and appearances by "Robot Chicken" writers, producers and vocalise patch members, including Meyer, as substantially as temporary bands.

Sponsored by Boost Mobile, Adult Swim's "Robot Chicken: Star Wars Episode II" Roller Skating Tour kicks soured August 1 in Los Angeles, with stops in Las Vegas, Denver, river City, Mo., Indianapolis, Richmond, Va., metropolis and New York.

"Grab your friends, your couples skate relation and whatever kneepads," Green said. "We're reaching to your town! Or at small to a field mart somewhat near to your town."

To modify things up, "Robot Chicken" module stop a advertisement band July 25 during Comic-Con in San Diego with a temporary DJ. It's unstoppered to the public.

"When man prototypal pitched the intent of throwing roller-skating parties around the country, I pronounceable my eyes and laughed at him," Senreich said. "Now that we're actually feat to do it, I'm in awe of its nonsense and can't move to attend. It fits with the noise of our 'Robot Chicken' show."

The "Robot Chicken: Star Wars Episode II" DVD, which features 15 transactions of never-before-seen footage, module be free July 21. The test figure newborn episodes of the show's ordinal flavour begin July 26.

(Editing by Sheri Linden at Reuters)