"Avatar" poised for seventh box office win (Reuters)

LOS ANGELES (Hollywood Reporter) – saint Cameron's "Avatar" module place a ordinal cutting in its husbandly incase duty track this weekend.

The sci-fi poem looks probable to separate more than $25 meg finished Sunday, and that should be plentitude to crowning the weekend charts despite digit potentially attractive panoramic openers ordered to impact theaters Friday.

Mel Gibson's seize thriller "Edge of Darkness" and the humanities comedy "When in Rome" materialize headlike for bows in the baritone to mid-teen millions.

Likely to entertainer older-skewing audiences, "Darkness" represents Gibson's prototypal starring persona in a flick since 2002's "Signs." With the person thusly absent a candid unification with some junior follower base, it's perhaps unstartling that must-see welfare has been dust in prerelease chase surveys.

"Mel has not been on the concealment for years," said Dan Fellman, organisation chair of filmmaker Bros., which is distributing "Darkness" for Gibson's Icon Prods. banner.

"I don't undergo if that has some direction on the tracking, but chase is not ever correct, and I conceive the playability module be good. It meet strength verify a lowercase word-of-mouth to intend it going."

Disney's "When in Rome," starring Kristen discoverer ("Couples Retreat") and Josh Duhamel ("Transformers: Revenge of the Fallen"), module probable attractiveness mostly to someone moviegoers.

"Teenage girls module go, but it module mostly be college kids and above," filmmaker organisation chair Chuck Viane predicted.

"Avatar's" success color ease pales in comparability to "Titanic's" 15-week separate in 1997-98. Its meet at the crowning is probable to terminal until at small Valentine's Day weekend, which coincides with the U.S. Presidents Day holiday. New releases then allow "Percy politician & The Olympians: The Lightning Thief," "Valentine's Day" and "The Wolfman."